- By Stephen Mahaney

One of the trickiest aspects of search engine optimization is the process of building high quality incoming links. And, as you’ve undoubtedly heard, it’s also the single most important thing you can do to improve your rankings. The more inbound links a page has, the more popular it is – and search engines like popular pages.

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…and double the number of your pages indexed in Google! — By Geoff Hineman

Of the many techniques available to SEOs, perhaps the most hotly debated is the use of the nofollow tag for PageRank sculpting. While many SEOs support nofollow as a proven and verifiable way to help important pages rank higher, others approach it with hesitation, preferring instead to adjust their site architecture or their robots.txt file.

This report pulls back the curtain and takes a closer look at the mystery and even danger surrounding the different techniques available for using nofollow to sculpt your PageRank.

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The layout for a website is as important as the content that is chosen for the website itself. This is because the layout decides how easy a website is to navigate and how easy it is to find things on it.

You have probably noticed yourself that there are layouts which are fast and easy to use and ones that you spend more time looking for what you want than it takes to obtain the information once you have found it.

Overall people are more likely to visit and return to websites that are easy to use. Also layouts that are easy to use are usually easier to create. There are a couple of different aspects to a website layout. The first is going to be the design.

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